Thursday, July 28, 2016

The Transport Guy: Check out Apple's new hipster headquarters in Brooklyn

Steve Kovach July 28, 2016 at 12:10PM

apple store williamsburg

Apple is coming to Brooklyn.

The new Apple Store, the first in the borough, is opening this Saturday, July 30 in Williamsburg, the once-hip-but-now-fully-gentrified neighborhood just across the river from Manhattan.

Williamsburg used to be mostly warehouses and low-income housing, but has turned into a sort of Mini Manhattan over the last 10 years or so thanks to an influx of millennials and young professionals flooding in from pricier neighborhoods. (There's even a new Whole Foods and Equinox gym on the same block as the new Apple Store.) 

Apple gave Tech Insider an early preview at the new Apple Store ahead of the grand opening. Take a look:

The Apple Store is inside this repurposed building on Bedford Avenue in Williamsburg.



Here's the new Whole Foods that's right up the block. It also opened this week.



Here's the inside. It's a large, open space with exposed brick everywhere.



See the rest of the story at Business Insider

Check out Apple's new hipster headquarters in Brooklyn from Business Insider: Steve Kovach

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